Monday, September 21, 2009

Spiralling costs ..

BIG WORRY FACTOR .... :-( !! The Biggest worry to hit a small operaion like ours are the spiralling costs of all feed materials this year ... most of the items have gone up by 40-45% over last season and are expected to go up even more . This high feed cost is hitting the farm and its viability in a big way and inspite of trying to avoid it , we see no other way around it but to increase the price of milk soon .

We hoping it doesn't make us lose members that we have worked hard to make ... and hoping they realise that the reason is genuine and not us taking advantage of them loving our milk quality .

This month after a lot of effort and searching .. we have finally ordered for secial milk cans which will allow us to make them tamper proof before they leave the farm . This aspect was a weak link in the entire process of getting the milk to our members and hopefully should address their worries regarding the trust factor of our delivery boys .

With winters coming we also looking forward to the vegetables which as of now are being planted and hopefully should be ready for harvest starting mid Nov if the weather Gods don't play spoilsport till then .

We are looking to add other things like free range eggs - free range chicken and maybe even goats milk in the coming months so stay tuned :-) !!

Saturday, September 12, 2009

THE LOGO


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A lot of you must be confused between Singha farms & Asaavi Farms and wondering if they are two different farms or what !! Actually , they both are the same entity -- started of as Singha Farms but then had to change to Asaavi farms as under the company law ( or something like that ) I can't get exclusive rights over the sirname -- so tomorrow if it does somehow become very popular then my cousin/uncle can also start an enterprise with a simlar name and I can' do much about it . So now we are ASAAVI FARMS for all future reference .

The logo took ages to design but at the end the friend who designed it has done a pretty cool job ... and must thank her as I really did chew her brains up before FINALISING on this design . My instructions were very clear to her -- wanted it to be CUTE & DIFFERENT and it does fulfill both the requirements .

Lets hope in the coming time this LOGO does become a house hold logo atleast in the local area of wherever we operate from .

Thursday, September 3, 2009

Back .. after a long break from blogging !!

I kind of got lazy mainly due to the fact that I got very busy with the farm expansion and stuff ... along the way I also became a dad and as we had decided to try and bring up our child with no help , I became a sit at home dad by default ( not complaining at all though I never thought id be happy doing something like this ) !! The farm has over time expanded its customer base , shifted twice from its original location due to problems beyond our control , and I have 3 pups at home to look after and a whole lot of other things ..

Back to the main topic .. THE FARM ! The Farm has now shifted to the Kapasera area of Delhi and we are busy settling in on the new location . Our in house milk producers have gone up to 30 though as of today most of them are lined up and ready to deliver their off springs . So from a shortage of milk till recently we should move to abundance of milk in a few weeks once the babies start to step into this world .

The high temperatures in summers luckily didnt affect the cows much as the new farm is surrounded bby a lot of greenery thus keeping the temperatures lower than what other residents of this city experienced . Can't say the same for the people at the farm as power cuts were regular and for long periods ( ownder when this will get sorted out by the Govt ) .

We are gearing up for a serious attempt at advertising and hoping to rope in large number of people in the coming winter months . Lets hope we get a good response when we do attempt to stand in colonies advertising about our operations . We also hope that our existing members will help us in this exercise .

On the home front , as mentioned earlier we were blessed with a son whereas we were totally prepared for a daughter ( even had a name lined up -- had none for a son ) . He was born over 2 months pre mature which in hind sight was a good thing as the last minute anxiety/nervousness didnt even set in . He's now 16 months and a bundle of naugtiness and his best friends are the 3 pups that we had adopted over the last few years . Baby sitting him has been an experience in itself about which I guess Ill write somewhere else so that other gonna be dads may get a few tips .







All in all life is hectic ... the all out being that not much time or energy left for socialising so the intake of Kingfishers has diminished considerably -- SORRY to Mr . Mallya though I hope to be get re connected with the Kingfishers pretty soon .

Will hope to be more regular with the updates .... from now on .

Cheers

Shadow

Shadow
with a lil St.Bernard pup !!!

DUKE ..

DUKE ..
Hes adopted that lil kitten